Because of the numerous revisions of the crest, Arsenal were unable to copyright it. Although the club had managed to register the crest as a trademark, and had fought (and eventually won) a long legal battle with a local street trader who sold "unofficial" Arsenal merchandise, eventually sought a more comprehensive legal protection. Therefore, in 2002 they introduced a new crest featuring more modern curved lines and a simplified style, which was copyrightable. The cannon once again faces east and the club's name is written in a sans-serif typeface above the cannon. Green was replaced by dark blue. The new crest was criticised by some supporters; the Arsenal Independent Supporters' Association claimed that the club had ignored much of Arsenal's history and tradition with such a radical modern design, and that fans had not been properly consulted on the issue.
Until the 1960s, a badge was worn on the playing shirt only for high-profile matches such as FA Cup finals, usually in the form of a monogram of the club's initials in red on a white background. The monogram theme was developed into an Art Deco-style badge on which the letters A and C framed a football rather than the letter F, the whole set within a hexagonal border. This early example of a corporate logo, introduced as part of Herbert Chapman's rebranding of the club in the 1930s, was used not only on Cup Final shirts but as a design feature throughout Highbury Stadium, including above the main entrance and inlaid in the floors. From 1967, a white cannon was regularly worn on the shirts, until replaced by the club crest, sometimes with the addition of the nickname "The Gunners", in the 1990s
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